Plans & Pricing

Ready, Steady, Go! Go Auction is available in a choice of plans to suit your sale room. Our Bronze plan is great if you need an affordable solution to get you started, our Silver plan is ideal for sale rooms who want to take things to the next level, and our Gold plan is the right option for larger auction houses who need a totally custom solution that suits their exact needs. Hover over a feature to see more details.

We also offer a range of special features that can be added to our Bronze and Silver plans. 


The Bronze plan gives you everything you need to get started, with a price tag that won't break the bank.

One-off setup cost: £4,000
Monthly fee: £375


Take your sale room to the next level with features that are sure to impress.

One-off setup cost: £5,750
Monthly fee: £525


The ultimate package to suit the needs of a growing that wants to get the most out of technology.

Priced based on the features you need.

Your website will be mobile and tablet compatible, and the easy to use content management system will allow you to keep things up to date - add unlimited pages, blogs and slideshows in minutes.

Your clients will love the first-class user experience - using your Auction Calendar and Search to find lots, browsing results and getting up close with the powerful image zoom feature, then using the intuitive bidding mechanism to leave absentee bids. The My Account page gives clients an overview of their activity, including Wishlist, Current Bids and Account Settings.

Your staff will find it easy to administer your auctions too, with the ability to make lot and image amendments, automatically acknowledge bids and enquiries, view and edit users, as well as administering condition report requests and uploading results when the auction is over.

The plan price includes website hosting, backups, support, up to 3 user licences and 1 hour of inclusive service time per month.


In addition to the features that come with the Bronze package, you'll get the following great features that will drive your business forwards.

Use the Sold Lots Archive feature to demonstrate your knowledge and track record, and let clients set up Lot Alerts so they'll be informed when a lot matching their collecting interest comes up in your auctions.

Mailchimp integration means that you can administer your email lists yourself, and subscribers are automatically added to your lists. You can set up and manage campaigns all from within the Go Auction system.

To help you administer your business, the Silver package also comes with Dynamic Reporting - allowing you to see the performance of your website and auctions.

The plan price includes premium website hosting, backups, support, up to 5 user licences and 1 hour of inclusive service time per month.


The Gold package offers advanced features and integrations that will transform your website into a slick and powerful business tool.

Take advantage of integration capabilities with your back office software (NAV, for example), and allow us to build a hosting solution tailored to your needs and traffic levels.

Live bidding integrations offer you the ability to include popular platforms within your website, and optionally Credit Card Pre-authorisation and CVC verification reduce your risk and ensure you attract genuine bidders.

Integrate with Sage Pay or other payment gateways to allow your clients to pay invoices on line.

User licences, hosting and support can be customised to your requirements, and training can be delivered on site at your premises.